Summary: The Western Transportation Institute (WTI) is seeking five MSU students for part-time, paid positions to support the development and implementation of a project to rebrand a local, online commuter platform. Seeking students in marketing, graphic design, engineering, public health and sustainability. Apply by November 13th, 2020.
Many people who work in Bozeman live far away due to high housing costs, resulting in long and expensive commutes. BozemanCommute.org is an online platform hosted by RideAmigos launched in 2018 in part to help people find more affordable commute options. However, the Bozeman Commute platform receives relatively limited use. The Bozeman Commute Rebrand, social marketing and programs/outreach project will engage MSU students and partners from different sectors in the community including transit, economic development, sustainability, business, and transportation. The project objectives include:
- Rebrand the Bozeman Commute program to appeal to a broader audience
- Development of a comprehensive social marketing campaign
- Develop programs and outreach events to engage more people in understanding their transportation options.
The Western Transportation Institute (WTI) is seeking five MSU students who will be responsible for supporting WTI in the development and implementation of the rebrand project. The plan is to create a multi-disciplinary student team consisting of one student from each of the following disciplines: marketing, graphic design, engineering, public health and sustainability. It is anticipated that this team approach will foster a culture of collaboration among people who likely have differing backgrounds and viewpoints. Roles may include the creation of marketing and outreach materials, website development, event coordination and implementation, data collection and analysis, survey design and analysis, literature reviews, preparing project reports, and making presentations to various community groups.
The work is anticipated to start in mid-November and be complete by early June or when the project is complete. Students will report to the Bozeman Commuter Project Manager- Matt Madsen. Students will be paid $14 per hour up to 80 hours total per student over the next 6 months. It is anticipated students will work approximately 10-15 hours per month on average, though that time may vary depending on class and other commitments. Work will be remote, virtual, and possibly in-person.
- Junior or Senior Level Undergrad or master’s Level Student in Engineering, Marketing, Graphic Design, Art, Community Health, or Sustainability.
- Ability to work independently as well as in a collaborative environment
- Experience with Webex and other internet-based meeting software
- Ability and willingness to work during the Snowmester
- Demonstrated oral and written communication skills
- Demonstrated experience with programs like MailChimp, SurveyMonkey, and others
For More Information/To Apply
Contact Matthew Madsen, MPH, Research Associate at the Western Transportation Institute. Matthew.firstname.lastname@example.org Please submit a resume and cover letter to the email address listed above. Please indicate your area of specialty in your cover letter.