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ITD Constructive Culture Project

Started: June, 2013 End Date: June, 2016 Project ID #4W4473 Status: Ongoing

Objective

The purpose of this project is to support leadership development efforts at the Idaho Transportation Department, by applying the Positive Community Norms framework of the Center for Health and Safety Culture to grow norms associated with a constructive leadership practices.

Abstract

The core mission of the Idaho Transportation Department (ITD) is to enhance safety, mobility and economic development through its transportation activities in service to the citizens of Idaho. Towards this end, ITD seeks to provide outstanding customer service to all its customers – both internal and external. For ITD to achieve its mission in a way that exemplifies outstanding customer service, ITD needs to transform its leadership culture to one that embraces a constructive leadership style – that is a style that focuses on achievement, self-actualizing, humanistic / encouraging, and affiliated behaviors. By growing this leadership style and culture, ITD will be more effective at meeting the needs of Idaho’s citizens and delivering on its mission. Such a culture will also facilitate the recruiting and retaining of strong personnel which is a growing concern with the high degree of turn-over expected in staff due to high number of retirements in the near future. The proposed project seeks to apply the Positive Community Norms framework of the Center for Health and Safety culture to grow norms associated with a constructive leadership with ITD. The Center will use its 7-Step Communication Process to develop a communication effort to grow positive norms associated with a constructive leadership culture. The project will also seek to integrate these efforts into existing activities within ITD and conduct an evaluation of the overall leadership development project.   This component will complement the other on-going activities within ITD as a part of its comprehensive leadership development program to grow a culture of constructive leadership and effective management supporting outstanding customer service both internally and externally.   Specifically, the key objectives of the project are to:
  1. Assess the actual and perceived norms associated with a constructive leadership culture.
  2. Use various communication strategies to capitalize on positive norms and grow a culture within ITD which fosters constructive leadership.
  3. Integrate constructive leadership development into existing ITD employee systems.
  4. Evaluate the effectiveness of the initiative and provide recommendations to sustain the process over time.

Contacts

Sponsors & Partners

Part of: Safety Culture

Project Tagged In: traffic safety culture

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